April 21, 2008

Beer News - April 21

Here's today's news:
  • Here's a great story on the evolution of the beer fight in AL.
  • Looks like Budweiser is the only alcohol/beer brand that made the "top 100 brand list" (at # 70, as measured by their dollar value) put out by a brand measurement firm. For the curious, Google, GE and Microsoft were the top 3, respectively.
  • Brew Blog (the Miller beer blog), is giddy with excitement over Corona's situation (at least that's how I interpret this post). Corona is making a big Cinco de Mayo ad push. A-B is also getting in the Miller Chill game by creating Bud Light Lime. Miller is awfully proud of Miller Chill (although I'm not sure why - it's not very good). BTW, anyone doing anything fun, or know of anything going on for 5/5?
  • Look for an A-B green week push, featuring some folks from their Ft. Collins, CO operations.

3 comments:

Jim said...

The Rathskeller usually has a pretty good Cinco de Mayo party (yes, a German bar does a Cinco de Mayo thing).

Erik Huntoon said...

Good call.. 5/5 is a week away and I almost forgot it was coming. Need to figure something out and soon.

Fred said...

The Rathskeller - didn't think of it as option! Here's the link to their activities - http://www.rathskeller.com/events.htm

Hopefully by authentic Mexican drink specials, they don't mean Corona.